May 10, 2021
Are you in the process of starting a new business? Are you looking to create a successful brand identity? We would like to share tips for success in this infographic. They cover the four branding cornerstones below: The big idea Values Vision Personality Check out the infographic for more detail. Source: socialmediatoday.com
March 12, 2021
I recently joined a wonderful “Visual Thinking’’ workshop by Tang Quang, the author of ‘’Con da ve nha, I’m home’’ (a sketch book depicts quarantine life vividly in Covid-19). The workshop helped me to understand an alternative approach to thinking while our mind seems not to digest or express ideas and knowledge by words effectively. […]
September 9, 2019
On Aug 8th, the MBQPM (Master in Business Quality and Performance Management) Class with prof. Jean-Philippe Pireaux had an interactive workshop with Solvay alumni like Mr. Luu Nhat Huy – IMT; Mr. Le Quang Huy – Talentnet; and Mr. Dong Van Tiep – ScanCom. They have shared their own stories of their companies/businesses on “How […]
August 28, 2019
Nokia CEO once said, “We didn’t do anything wrong, but somehow, we lost”. Indeed, we are now living in the V.U.C.A world, which is Volatility, Uncertainty, Complexity and Ambiguity. This means anticipating transformation is more complicated, trends may come up and stop suddenly, and consequences of resisting changes are bigger and faster than before. […]
July 26, 2019
The world we are living is full of information. Every minute, the world has recorded 4 million videos watched on Youtube and 49,000 photos posted on Instagram. Particular in marketing, there are 5000 messages sent per day and marketers have only 8 seconds to attract people’s attention. However, quantity does not mean quality. Just […]
April 26, 2019
Innovation is the key to sustainable competitive advantage. However, it faces many challenges when attempting to get innovation programs off the ground. How to balance between optimization of processes and nurturing creativity? This question were answered by professor Bruno in the last Business Talk on April 10. Prof. Bruno van Pottelsberghe has been Dean of […]
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